TUI — More
Campaign assets & repeatable formats
Creative development · Production
Working with senior stakeholders to turn brand strategy into new assets and repeatable content formats.
Jonathan Hurdiss is a content creator and creative lead, producing, directing, shooting and editing stories for brands and people.
London, UKjonathan.hurdiss@gmail.com ↗
THE IDEA IS ONLY THE BEGINNING
Content with a purpose.
Craft in every frame.
From conversations on location to repeatable campaign formats, I combine creative direction with the practical skills to make the work happen.
01 / Develop & produce02 / Direct & shoot03 / Edit & finish04 / Adapt for social
FILM / CAMPAIGNS / PEOPLE
Selected work.
TUI — Bodrum
Wellness, on location
Produce · Direct · Shoot · Edit
Led crew and influencers, managed pitching and storyboarding, and coordinated publicity and hotel teams under a tight deadline.
Produced with support from the publicity team and Amy Springett.
Alastair Gibson
The artist behind the carbon
Content production · Storytelling
An ongoing collaboration documenting Alastair’s story through films, events and exhibition openings.
Watch film ↗Youngr
A performance against the elements
Produce · Direct · Shoot · Edit
Made for Youngr and his label on a fast turnaround. A remote location meant bringing every piece of kit and working around the elements and a rapidly setting sun.
2.4 million views · Artist’s most successful recent video, as reported by Jonathan.
Watch film ↗
TUI — Miles Manning
A story told with care
Interview filming
A personal account of resilience, empathy and communication for colleague training.
Project led by Lucy Langtry.
TUI — Antalya
The destination, brought to life
Location production
A collaborative travel guide with TUI’s travel expert, editorial team and production partners.
With Mikkel B. Jensen, Faye Delahunt, Conor Braniff and KODE.
MY BUSINESS / EDGES CREATIVE
Edges Creative.
I own and run Edges Creative, delivering video content for internal and external audiences. Through the business, I work with companies including Equinor, Promineo, Cooper8 and The Trade Desk.
EquinorPromineoCooper8The Trade Desk
For Promineo, I also manage the website and social channels — connecting video production with an ongoing digital presence.
BEHIND THE CAMERA
jh.London, UK
Creative lead & content maker
A creative partner.
A hands-on maker.
I’m Jonathan, a creative lead and filmmaker with experience across TUI, BBC, ITV, Channel 5, UKTV and Sky.
I lead teams, shape ideas and make films — from the first pitch to the final edit. I also own and run Edges Creative.
MEET JONATHAN · 50 SECONDS
Watch my introduction on Vimeo ↗